The new i3 is arriving sooner than expected. Although it wasn’t expected to go on sale until this fall, BMW has already opened orders in several markets after “high levels” of early interest.
The increased interest in electric vehicles and specific brands like BMW is driving early demand for new models.
This indicates continued, incremental consumer demand for electric vehicles, but does not represent a significant market or technological shift.
BMW's new i3 model opens for orders earlier than planned, suggesting a positive reception for that specific vehicle.
- · BMW
- · EV consumers
BMW's sales figures for the i3 might exceed initial projections due to early demand.
Other luxury automakers may accelerate their own EV production schedules to compete with demand.
Increased EV sales could incrementally contribute to the broader automotive industry's transition away from fossil fuels.
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Read at Electrek